The Hidden Gap That Was Costing This Practice $14K a Month

Every result starts with knowing where you actually stand.

That’s the whole idea behind our Hygiene Growth Roadmap — and it’s exactly what led to one of my favorite recent client stories.

We worked with a coaching client who had a lot going for them already: great culture, hardworking hygienists, and a doctor who’s invested heavily in his own continuing education. On paper, this looked like a practice that had it figured out.

But when we completed their Hygiene Growth Roadmap — our deep-dive assessment of a hygiene department’s strengths and opportunities — we found something eye-opening: their perio percentage was sitting at just 4%.

That number matters more than it might seem. A perio percentage that low usually means active periodontal disease is going undiagnosed and undertreated, patient after patient. Not because the team doesn’t care — but because the standards and systems aren’t there yet to catch it consistently.

That single insight became the starting point.

With clear standards of care in place and a team that believed in them, this practice closed the gaps and elevated the level of care they were delivering. Perio percentage climbed from 4% to 14% — and hygiene production grew by almost $14,000 a month along the way.

This is what I mean when I say diagnosis-driven care isn’t just better for patients — it’s better for the practice, too. When hygienists are equipped to think diagnostically, everyone wins.

Want the full story?

In this quick 6-minute video, I walk through exactly how it happened — what we found, what changed, and what made the difference.

Then, if you’re curious where your own practice stands, use our free tool to find out

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